Shoot Caddy Platform Terms & Conditions Use

1. Definitions

For the purposes of these Terms:

Account means your registered ShootCaddy account.

Base Build means the standard ShootCaddy setup, systems, templates, workflows, automations and resources initially installed into your Account by us.

Content means all text, graphics, images, templates, workflows, automations, documents, campaigns, videos, training materials and other resources made available through the Platform.

Platform means the ShootCaddy software platform and all associated services provided by us.

Snapshots means any Base Build, marketing Snapshot, funnel Snapshot, website template, workflow, automation, campaign, pipeline, calendar, landing page, email sequence, SMS sequence, document, form, template or any other digital resource supplied by ShootCaddy, whether included with your subscription or purchased separately.

Subscription means your monthly or yearly ShootCaddy subscription.

User, you or your means the individual or business subscribing to or using the Platform.

2. Agreement

These Terms form a legally binding agreement between you and PaulieB & AliMac Pty Ltd.

By accessing or using the Platform, you agree to comply with these Terms and all applicable laws.

If you are entering into these Terms on behalf of a business or organisation, you warrant that you have authority to bind that business or organisation.

If you do not agree to these Terms, you must not access or use the Platform.

3. Licence to Use the Platform

Subject to your compliance with these Terms and payment of all applicable fees, we grant you a limited, non-exclusive, non-transferable and revocable licence to access and use the Platform during your active Subscription.

This licence is granted solely for your own internal business purposes.

Nothing in these Terms transfers ownership of the Platform, any Snapshot, Content or intellectual property to you.

Your licence automatically ends upon cancellation or termination of your Subscription.

4. Subscription & Billing

ShootCaddy is available on either a monthly or yearly subscription basis.

Your Subscription automatically renews at the end of each billing period unless cancelled before your next billing date.

By subscribing, you authorise us to charge your nominated payment method for all recurring subscription fees and any applicable taxes.

You are responsible for ensuring your payment details remain current.

If payment cannot be processed, we may suspend access to the Platform until payment is successfully received.

Subscription pricing may be varied from time to time. Where pricing changes affect existing subscribers, we will provide reasonable notice before the new pricing takes effect.

5. Included Membership (PBE Academy Bonus)

While your ShootCaddy Subscription remains active and in good standing, you will receive access to the Paula Brennan Education Academy ("PBE Academy") Membership at no additional cost.

The PBE Academy Membership is provided as a complimentary bonus and:

- is available only while your ShootCaddy Subscription remains active;

- is personal to you and is not transferable;

- cannot be redeemed for cash, credit or substitution;

- remains subject to the separate Paula Brennan Education Terms & Conditions.

If your ShootCaddy Subscription is cancelled, expires or is terminated, access to the included PBE Academy Membership will cease at the end of your current billing period unless you elect to continue through a separate paid PBE Academy Membership.

We reserve the right to modify, replace or discontinue this complimentary Membership offering from time to time, acting reasonably in doing so.

6. Snapshot Purchase & License

In addition to your ShootCaddy Subscription, we may make Snapshots available for separate purchase.

All Snapshots are licensed, not sold.

Your purchase grants you a limited, non-exclusive, non-transferable licence to install and use the purchased Snapshot within one (1) active ShootCaddy account owned and operated by you.

Unless expressly authorised by us in writing, you must not:

- install a Snapshot into multiple ShootCaddy accounts;

- install a Snapshot into any standalone GoHighLevel account;

- install a Snapshot into any account operated by another agency;

- copy or duplicate a Snapshot;

- sell, resell, sublicense or distribute a Snapshot;

- gift or transfer a Snapshot;

- rent or lease a Snapshot;

- create derivative products from a Snapshot for commercial sale;

- use any Snapshot or substantial part of a Snapshot to develop competing products or services.

The Base Build supplied with your ShootCaddy account forms part of the Platform and is also licensed under these Terms.

Ownership of all Snapshots, including the Base Build, remains exclusively with PaulieB & AliMac Pty Ltd.

Nothing prevents us from continuing to licence or sell identical Snapshots to other ShootCaddy customers.

Any breach of this clause may result in immediate suspension or termination of your Account and may constitute an infringement of our intellectual property rights.

7. Cancellation

You may cancel your Subscription at any time before your next billing date.

Cancellation takes effect at the end of your current billing period.

You will continue to have access to the Platform until your paid Subscription period expires.

Cancellation prevents future recurring payments only.

Cancellation does not entitle you to a refund for any unused portion of your Subscription.

8. Refund Policy

Due to the immediate availability of the Platform and delivery of digital products:

- Subscription fees are non-refundable once a billing period has commenced.

- Snapshot purchases are final and non-refundable following delivery.

- Failure to use the Platform or any Snapshot does not constitute grounds for a refund.

Nothing in these Terms excludes any rights or remedies you may have under the Australian Consumer Law or any other applicable legislation that cannot lawfully be excluded.

9. Customer Responsibilities

You are responsible for all activity conducted through your Account.

You agree that you are solely responsible for:

- all data, information, images, documents and content uploaded to the Platform;

- ensuring your use of the Platform complies with all applicable laws and regulations;

- obtaining any necessary consents from your clients or contacts before collecting, storing or communicating with them through the Platform;

- complying with all applicable privacy, anti-spam, marketing and electronic communications legislation;

- maintaining accurate billing and account information;

- keeping your login credentials secure; and

- ensuring that any employees, contractors or authorised users accessing your Account also comply with these Terms.

You remain responsible for any activity that occurs under your Account, whether or not it has been authorised by you.

You must notify us immediately if you become aware of any unauthorised access to your Account.

10. Acceptable Use

You agree to use the Platform responsibly and only for lawful business purposes.

You must not use the Platform to:

- engage in any unlawful, fraudulent or misleading conduct;

- send unsolicited communications in breach of applicable spam laws;

- upload malicious software, viruses or harmful code;

- interfere with the operation or security of the Platform;

- attempt to gain unauthorised access to any part of the Platform;

- use the Platform in any manner that may damage, disable or impair its operation;

- infringe the intellectual property rights of any person;

- harass, threaten or abuse any person;

- engage in conduct that may damage the reputation of ShootCaddy or its services.

You must not use the Platform to store or distribute illegal, offensive, defamatory, discriminatory or otherwise unlawful material.

We reserve the right to investigate any suspected misuse of the Platform and may suspend or terminate access where we reasonably believe these Terms have been breached.

11. Customer Data

You retain ownership of all information, client records, documents, images and other data that you upload or create within your Account ("Customer Data").

Nothing in these Terms transfers ownership of your Customer Data to us.

You grant us a limited, non-exclusive licence to host, store, process, transmit and back up your Customer Data solely for the purpose of providing the Platform and associated services.

You acknowledge that we do not review, monitor or verify the accuracy, legality or completeness of Customer Data uploaded to the Platform.

You are responsible for ensuring your Customer Data is accurate, lawful and appropriately backed up where necessary.

12. Customer Modifications & Support

The Platform, Base Build, Snapshots, workflows, automations, templates, pipelines, campaigns and other licensed Content are supplied in a functional state at the time of delivery or installation.

You acknowledge that once you or any person authorised by you modifies, edits, deletes, disables or otherwise alters any part of the Platform or licensed Content, we are not responsible for any resulting errors, malfunctions, data loss, unintended behaviour or reduction in functionality.

We do not warrant or guarantee the continued operation of any workflow, automation, template, campaign or other licensed Content that has been modified by you or by any third party acting on your behalf.

Where you request assistance to investigate, repair, restore or rebuild any workflow, automation, template, Snapshot or other licensed Content that has been altered after delivery, we may, at our sole discretion:

- provide support at our then-current consulting or support rates;

- reinstall the original Base Build or Snapshot where appropriate;

- require the purchase of replacement installation services; or

- decline to provide restoration or repair services.

We are under no obligation to restore customised configurations, modifications or data that have been altered, deleted or damaged following delivery.

You remain solely responsible for any changes made within your Account by you or by any person to whom you have granted access.

13. Privacy

Our collection, storage and handling of personal information is governed by our Privacy Policy, as updated from time to time.

By using the Platform, you acknowledge that we may collect and process personal information for the purpose of providing our services.

Where you collect or process personal information relating to your own clients through the Platform, you are responsible for complying with all applicable privacy laws and obtaining any required consents.

14. Confidentiality

During your use of the Platform you may have access to confidential information relating to ShootCaddy and our business operations.

Confidential Information includes, without limitation:

- systems;

- Snapshots;

- Base Builds;

- workflows;

- automations;

- funnels;

- templates;

- campaigns;

- processes;

- pricing methodologies;

- business strategies;

- technical documentation;

- training materials; and

- any other information that would reasonably be considered confidential.

You agree that you will not:

- disclose Confidential Information to any third party;

- copy or reproduce Confidential Information except as necessary to use the Platform;

- use Confidential Information for any purpose other than your authorised use of ShootCaddy.

This obligation continues after your Subscription ends.

Nothing in this clause prevents disclosure where required by law.

15. Intellectual Property

All intellectual property rights in the Platform and in any Base Build, Snapshot or other Content created, developed, supplied or licensed by PaulieB & AliMac Pty Ltd remain our exclusive property (or that of our licensors).

This includes, without limitation, any:

- the Platform;

- Base Builds;

- Snapshots;

- website templates;

- funnels;

- workflows;

- automations;

- pipelines;

- campaigns;

- templates;

- forms;

- calendars;

- documents;

- landing pages;

- email and SMS sequences;

- graphics;

- videos;

- training resources;

- software;

- source material;

- branding;

- logos; and

all related Content.

to the extent that they have been created, developed or supplied by us as part of the Platform or any licensed Shoot Caddy product.

Nothing in these Terms transfers ownership of our intellectual property to you.

Except as expressly permitted under these Terms, you must not:

- copy or reproduce any part of our licensed Content;

- duplicate any Base Build or Snapshot;

- export or recreate any Base Build or Snapshot for use outside your licensed ShootCaddy account;

- modify any Base Build or Snapshot for commercial resale or distribution;

- reverse engineer, decompile or otherwise attempt to derive the underlying structure, logic or functionality of any licensed Content;

- create derivative works intended for commercial distribution;

- reproduce our workflows, automations, templates, campaigns or systems for use in competing products or services;

- remove, obscure or alter any copyright, trademark or proprietary notices.

You must not permit any third party, consultant, developer, agency or contractor to access your Account for the purpose of copying, exporting, replicating or recreating any part of our licensed Content or intellectual property.

For the avoidance of doubt, you must not use any Base Build, Snapshot or other licensed Content supplied by ShootCaddy as the basis for developing, recreating or reproducing substantially similar products, systems, workflows, automations, templates, campaigns or other commercial resources for sale, licensing, distribution or use outside the scope of the licence granted under these Terms.

This restriction applies whether such material is copied directly, manually recreated, reverse engineered, adapted or otherwise reproduced in a manner that substantially replicates the commercial value, functionality or structure of the original.

Nothing in this clause restricts your ordinary use, customisation and operation of the Platform, Base Build or Snapshots within your own licensed ShootCaddy account for the purposes of running your own business.

16. Third-Party Services

ShootCaddy is built using third-party technology and integrates with various third-party providers, including GoHighLevel and other software or service providers from time to time.

You acknowledge that:

- third-party providers operate independently from us;

- features, functionality and integrations may change without notice;

- third-party providers may experience outages, maintenance or interruptions;

- we do not control the availability or performance of third-party services.

We are not responsible for the acts, omissions or failures of any third-party provider.

Where a third-party provider changes functionality or pricing that affects the Platform, we may modify our services accordingly..

17. Platform Improvements & Changes

We continually develop and improve ShootCaddy.

Accordingly, we may:

- add, remove or modify Platform features;

- improve or replace existing functionality;

- update Snapshots;

- replace templates;

- modify workflows or automations;

- discontinue features that are no longer supported;

- introduce new services or products.

Where reasonably practicable, we will endeavour to minimise disruption to existing users.

As Shoot Caddy is built on third-party software and infrastructure, certain features, functionality, interfaces or services may also change as a result of updates, enhancements or modifications made by those third-party providers. Such changes are outside our reasonable control, and we are not responsible for any resulting changes to the functionality, appearance or operation of the Platform.

We do not guarantee that every feature currently available will remain available indefinitely.

18. Suspension & Termination

We may suspend or terminate your access to the Platform immediately, or at the end of your current billing period, where we reasonably believe that:

- payment for your Subscription remains overdue;

- you have materially breached these Terms;

- you have engaged in fraudulent, unlawful or abusive conduct;

- your use of the Platform poses a security risk;

- your use of the Platform may cause harm to us, other users or third parties;

we are required to do so by law.

Where reasonably practicable, we may provide notice of a suspension or termination and, where appropriate, an opportunity to remedy the relevant issue before taking action. However, we are not obliged to do so where immediate suspension or termination is reasonably necessary to protect the Platform, our intellectual property, our business or other users.

Termination of your Subscription does not affect any rights or obligations that accrued before termination.

19. Data Export& Account Closure

You are responsible for exporting any Customer Data that you wish to retain before your Subscription ends.

Upon cancellation or termination of your Subscription:

- your access to the Platform will cease;

- your licence to use the Platform, Base Build and all Snapshots will immediately end;

- you must cease using any licensed materials except where expressly permitted under these Terms.

Following termination, we may permanently delete your Customer Data after any applicable retention period.

We are under no obligation to retain or recover Customer Data once your Account has been closed.

We recommend exporting all data prior to cancellation.

Termination of your Subscription does not grant you any ongoing right to retain, reproduce or commercially exploit any Base Build, Snapshot or other licensed Content supplied by Shoot Caddy

20. Warranties

We provide the Platform on an "as available" and "as is" basis.

While we make reasonable efforts to maintain the Platform and provide reliable services, we do not warrant that:

- the Platform will be uninterrupted;

- the Platform will always be error-free;

- every feature will operate without interruption;

- the Platform will meet every individual business requirement;

- all third-party integrations will remain available.

You acknowledge that software platforms evolve over time and occasional maintenance, outages and updates are a normal part of providing cloud-based software services.

21. No Professional Advice

The Platform, Snapshots, Base Build, templates, workflows, automations, campaigns, training materials and all other Content made available through ShootCaddy are provided for general business, marketing and educational purposes only.

While we have taken reasonable care in developing these resources, they do not constitute legal, accounting, taxation, financial, marketing or other professional advice, and should not be relied upon as such.

You are solely responsible for determining whether the Platform and any Content are appropriate for your business and for ensuring that your use of the Platform complies with all applicable laws, regulations and industry requirements relevant to your business and jurisdiction.

Where necessary, you should obtain independent professional advice before relying on any Content or implementing any business, legal, financial or marketing strategy.

22. Limitation of Liability

To the fullest extent permitted by law, we exclude all liability for any indirect, incidental, special, exemplary or consequential loss or damage arising from your use of the Platform.

This includes, without limitation:

- loss of income;

- loss of profits;

- loss of business opportunities;

- loss of clients;

- loss of goodwill;

- loss of anticipated savings;

- loss or corruption of data;

- business interruption;

- reputational damage.

We are not liable for any loss arising from:

- third-party software failures;

- internet outages;

- telecommunications failures;

- hosting interruptions;

- actions of third-party providers;

- user error;

- unauthorised access to your Account resulting from your failure to protect your login credentials.

Our total aggregate liability arising out of or in connection with these Terms or the Platform is limited to the amount paid by you for your Subscription during the most recent billing period immediately preceding the event giving rise to the claim.

Nothing in these Terms excludes, restricts or modifies any rights or remedies that cannot lawfully be excluded under the Australian Consumer Law or any other applicable legislation.

23. Indemnity

You agree to indemnify, defend and hold harmless PaulieB & AliMac Pty Ltd, its directors, officers, employees, contractors and agents from and against any claims, liabilities, damages, losses, costs and expenses (including reasonable legal costs) arising out of or in connection with:

- your use of the Platform;

- your breach of these Terms;

- your misuse of any Snapshot or licensed Content;

- your infringement of any intellectual property rights;

- your breach of any applicable law;

- any claim made by your clients or third parties arising from your use of the Platform.

This indemnity continues after termination of your Subscription.

24. Force Majeure

We are not liable for any failure or delay in performing our obligations where such failure or delay results from circumstances beyond our reasonable control.

Such circumstances include, without limitation:

- natural disasters;

- acts of God;

- war;

- terrorism;

- civil unrest;

- pandemics;

- industrial disputes;

- government actions;

- internet outages;

- telecommunications failures;

- cyber attacks;

- third-party hosting failures;

- third-party software outages;

- utility failures;

or any other event beyond our reasonable control.

Our obligations will be suspended for the duration of the relevant event.

25. Entire Agreement

These Terms, together with our Privacy Policy and any other documents expressly incorporated by reference, constitute the entire agreement between you and us regarding your use of the Platform.

They supersede all prior discussions, representations, understandings or agreements relating to the Platform.

26. Severability

If any provision of these Terms is held to be unlawful, invalid or unenforceable by a court of competent jurisdiction, that provision shall be severed and the remaining provisions shall continue in full force and effect.

26. Survival

Any provision which by its nature is intended to survive termination shall continue after termination of your Subscription.

This includes, without limitation:

- Intellectual Property;

- Snapshot Licence;

- Confidentiality;

- Customer Data obligations;

- Limitation of Liability;

- Indemnity;

- Governing Law;

- and any accrued rights or obligations.

27. Governing Law

These Terms are governed by the laws of Queensland, Australia.

You submit to the exclusive jurisdiction of the courts of Queensland and the Commonwealth of Australia in relation to any dispute arising out of or in connection with these Terms.

28. Changes to These Terms

We may amend these Terms from time to time to reflect changes to our Platform, services, legal obligations or business practices.

Where changes are material, we will provide reasonable notice by publishing the updated Terms on our website or by notifying you through the Platform or by email.

Your continued use of the Platform after the effective date of the updated Terms constitutes acceptance of those amended Terms.

29. Contact Us

If you have questions regarding these Terms or the Platform, pleaser contact us:

📧 [email protected]

© PaulieB & AliMac Pty Ltd.
Version 2.0 - July 2026